For a 4 door coupe, as it’s referred to by BMW, I’d say this is one of the best looking on the market. The sleek and stylish design is indicative of its sporty profile; with a peppy 320 horsepower, and twin turbo inline 6-cylinder motor, this car was good looking and also fun to drive. The all-wheel drive did have a noticeably rear-wheel drive bias, which you can feel when going fast around a corner.
The ride quality offers a nice balance of sport and luxury, making it a respectable choice for long drives, but also a breeze to handle around corners. The near perfect 50/50 weight distribution enhances the handling characteristics as well; overall, this was a very driver-first vehicle.
Speaking again to the style, I liked the sleek lines and new age design queues, as well as the controversial front grill, which looks better in person than in images, especially when the car is a darker color, in my opinion. The sloped rear with hatch back is a great look as well as a convenient feature when trying to haul something, since you can put the seats down and open the hatch, versus a normal sedan where you’re limited by the trunk height.
The interior technology is also top-notch, with an intuitive infotainment center design, which can be accessed via touchscreen display or rotary dial knobs. My one complaint was regarding the real leather seats, which came with a protective coating that makes them more durable, but unfortunately gives them a slick, plasticy feel as well.
The closest competition for this car is the Audi Sportback. If you’re considering between the two, my note of consideration would be in favor of the BMW M440’s better handling and drive. An improvement over the last generation, this latest and newest generation of the series 4 is like a return to BMW’s alleged peak in the mid-late 2000s and a comeback of the quality performance of the ultimate driving machine.